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Since the AIDS and hepatitis scares of the 1980's, the public has become increasing aware of the very real risks associated with blood transfusions. When facing surgery, growing numbers of patients are demanding "No blood!" Among these are Jehovah's Witnesses, who refuse blood transfusions for religious reasons.In recent years, medical science has developed safe, effective nonblood alternatives in virtually every subspecialty of medicine. An improved standard of care for all patients has thus been made possible. This half-hour documentary, "No Blood -- Medicine Meets the Challenge", presents case histories along with interviews of health-care workers, legal experts, and leading medical authorities. Actual medical footage and computer animations help viewers understand what nonblood alternatives are and how they work.This program will be of interest to all who want to be fully informed of the options that are available in the field of bloodless medicine. See why some leading experts have called bloodless medicine the new standard of health care.